La chanteuse superstar Beyoncé, vainqueur de 16 Grammy-Award assurera le SHOW PEPSI de la mi-temps du XLVII SUPER BOWL ! Un show diffusée sur CBS aux USA qui se déroulera au Mercedes-Benz Superdome (New Orleans) dimanche 3 février 2013 ! Le show de la mi-temps du SUPERBOWL est l’évènement musical le plus regardé de l’année. Plus de 112,5 millions de téléspectateurs américains ont regardé le show de Madonna l’année dernière.
La chanteuse Beyoncé succède à une longue liste prestigieuse d’artiste ayant participé à cet évènement qui dépasse les frontières américaines. L’année dernière, Madonna avait fait le show avant les Black Eyed Peas, Usher, The Who, Prince ou encore les Rolling Stones (voir la liste complète ci-dessous).
Côté marque, PepsiCo continue a développer la notoriété et l’image de ses marques Pepsi, Frito-Lay, Gatorade, Quaker et Tropicana avec cet évènement NFL, entre sport et entertainment ! Cette année, Pepsi redevient le sponsor titre du « Super Bowl Halftime Show ». L’occasion pour la marque d’être au coeur d’une expérience incroyable pour les fans de sport et de pop ! Ce show sera produit par Ricky Kirshner pour NFL NETWORK PRODUCTION et sera dirigé par Hamish Hamilton.
Retour sur les shows de la mi-temps des SUPER BOWL !
I Universities of Arizona and Michigan Bands.
II Grambling University.
III “America Thanks” with Florida A&M University.
IV Carol Channing.
V Florida A&M Band.
VI “Salute to Louis Armstrong” with Ella Fitzgerald, Carol Channing, Al Hirt and U.S. Marine Corps Drill Team.
VII “Happiness Is…” with University of Michigan Band and Woody Herman.
VIII “A Musical America” with University of Texas Band.
IX “Tribute to Duke Ellington” with Mercer Ellington and Grambling University Bands.
X “200 Years and Just a Baby” Tribute to America’s Bicentennial.
XI “It’s a Small World” including crowd participation for first time with spectators waving colored placards on cue.
XII “From Paris to the Paris of America” with Tyler Apache Belles, Pete Fountain and Al Hirt.
XIII “Super Bowl XIII Carnival” Salute to the Caribbean with Ken Hamilton and various Caribbean bands.
XIV “A Salute to the Big Band Era” with Up with People.
XV “A Mardi Gras Festival.”
XVI “A Salute to the 60’s and Motown.”
XVII “KaleidoSUPERscope” (a kaleidoscope of color and sound).
XVIII “Super Bowl XVIII’s Salute to the Superstars of the Silver Screen.”
XIX “A World of Children’s Dreams.”
XX “Beat of the Future.”
XXI “Salute to Hollywood’s 100 th Anniversary.”
XXII “Something Grand” featuring 88 grand pianos, the Rockettes and Chubby Checker.
XXIII “Be Bop Bamboozled” featuring 3-D effects.
XXIV “Salute to New Orleans” and 40th
Anniversary of Peanuts’ characters, featuring trumpeter Pete Fountain, Doug Kershaw & Irma Thomas.
XXV “A Small World Salute to 25 Years of the Super Bowl” featuring New Kids on the Block.
XXVI “Winter Magic” including a salute to the winter season and the winter Olympics featuring Gloria Estefan, Brian Boitano and Dorothy Hamill.
XXVII “Heal the World” featuring Michael Jackson and 3,500 local children. Finale included audience card stunt.
XXVIII “Rockin Country Sunday” featuring Clint Black, Tanya Tucker, Travis Tritt, Wynonna & Naomi Judd. Finale included flashlight stunt.
XXIX “Indiana Jones and the Temple of the Forbidden Eye” featuring Tony Bennett, Patti LaBelle, Arturo Sandoval, the Miami Sound Machine and stunts including fire and skydivers. Finale included audience participation with light sticks.SUPER BOWL HALFTIME
XXX Diana Ross celebrating 30 years of the Super Bowl with special effects, pyrotechnics and stadium card stunt. Finale featured Diana Ross being taken from the stadium in a helicopter.
XXXI “Blues Brothers Bash” featuring Dan Akroyd, John Goodman and James Belushi. Also featuring “The Godfather of Soul” James Brown and ZZ Top.
XXXII “A Tribute to Motown’s 40th
Anniversary” including Boyz II Men, Smokey Robinson, Queen Latifah, Martha
Reeves and The Temptations.
XXXIII “Celebration of Soul, Salsa and Swing” featuring Stevie Wonder, Gloria Estefan, Big Bad Voodoo Daddy and tap dancer Savion Glover.
XXXIV “A Tapestry of Nations” featuring Phil Collins, Christina Aguilera, Enrique Iglesias, Toni Braxton and an 80- person choir.
XXXV “The Kings of Rock and Pop” featuring Aerosmith, *N’SYNC, Britney Spears, Mary J. Blige and Nelly
XXXVI U2
XXXVII Shania Twain, No Doubt and Sting
XXXVIII Janet Jackson, Kid Rock, P. Diddy, Nelly and Justin Timberlake
XXXIX Paul McCartney
XL The Rolling Stones
XLI Prince
XLII Tom Petty & The Heartbreakers
XLIII Bruce Springsteen & The E Street Band
XLIV The Who
XLV The Black Eyed Peas, Usher, Slash
XLVI Madonna
XLVII Beyoncé
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