POSITION TITLE: Marketing Executive – France, Benelux and Switzerland
REPORTS TO: Marketing Director, EMEA
Dotted line to each of the French, Swiss and BNL Precor Business Managers.
BUSINESS AREA/COMPANY/DEPARTMENT: Marketing, Precor, EMEA
LOCATION: Based at Amer UK, Frimley, Surrey
POSITION DESCRIPTION:
Working in a busy European marketing department for a leading health and fitness equipment
company, this is a challenging and exciting role.
Reporting into the Marketing Director, EMEA, this Marketing Executive position will co-ordinate and implement the French speaking elements of the marketing activity for Precor France, Benelux and Switzerland. They will focus on lead generation, winning business in chosen segments and communicating core product messages, as well as sales support and day-to-day marketing operations.
QUALIFICATIONS AND SKILLS REQUIRED:
– Marketing or business-related degree
– Native French and fluent in written and spoken English
– Interest in health and fitness (preferably knowledge of gym environment)
– Excellent communication and organisational skills
– High attention to detail
– Project management skills
– Use of CRM system, such as salesforce.com
– Good grammar, punctuation and spelling
– Fully computer literate
EXPERIENCE REQUIRED:
Digital marketing activity including database management and use of CRM system
2-3 years B2B marketing experience
Marketing collateral production experience, in some or all of the following areas:
– Brochures
– Sales leaflets
– Direct mail
– Promotional literature
– Point of Sale
– Digital media content
– Promotional merchandise
Copywriting and proofreading
Agency liaison / management
RESPONSIBLITIESINCLUDE:
– Marketing implementation in line with corporate, French, Benelux and Swiss local business
objectives
– Budget management – Liaising closely with business managers and marketing managers to
ensure tight budget control
– Project Management – owning and delivering marketing projects on brief, on budget and on
time
– Market analysis and product research
– Generating reports
– Communication with Business Manager and other departments. Regular infield trips will be
organised
– Particular emphasis will be on translating and utilizing corporate email campaigns and
producing localised sales literature
– Analysis and measurement of all activity
To apply, please contact directly Miles Rimell miles.rimell@precor.com / Ref: Marketing Executive – France, Benelux and Switzerland
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